Index / Ecommerce News 04/29/2002 Seth's Blog: The power of sync 100 people doing something at the same time has far more power than 300 people doing it over time. We unconsciously amplify the power of coordination when we consider the impact of actions. If there's a thousand people waiting outside. more info 01/28/2002 Seth's Blog: Getting unstuck: solving the perfect problem The only problems you have left are the perfect ones. The imperfect ones, the ones with a clearly evident solution, well, if they were important, you've solved them already. It's the perfect problems that keep us stuck. more info 04/28/2002 Ray's Life Cycle: Rider Of The Day #24- Seth Godin = Inspiration My Wife and I went to see Seth Godin. If you have never heard of him, he is a marketing and inspirational genius. Especially in this increasingly global and revolutionary time. His blog is linked to mine on the right colum called ... more info 10/29/2001 Seth's Blog: But who will speak for the trees? Defenders of the status quo at newspapers, book publishers and the magazine industry are in a panic. Some are even misguidedly asking for government regulation or a bailout. All three industries are doomed (if doomed means that they ... more info 02/27/2002 Seth's Blog: The problem with unlimited If you work out on a weight machine that has a limit--where you have to push the bar until it stops--you're far more likely to to hit that limit than if you had left it to your own initiative to... more info 03/30/2002 A Fascinating Talk on Book Publishing by Seth Godin « Kent Sanders One of my favorite writers is the marketing guru Seth Godin. I read his book Tribes last year and it was great. He also updates his blog daily and it is nearly always thought-provoking and interesting. Although he focuses on topics ... more info 03/28/2002 Seth's Blog: It's (always) too soon to know for sure The cost of being first is higher than it's ever been... It's entirely possible that you're racing. Racing to the market with a new product or a news story or a decision or an innovation. The race keeps getting faster,... more info 11/29/2001 Seth Godin Vs Bob the Blogger! | Marketing Blog A while ago, one of my favourite writers, Seth Godin, made a couple of statements that were widely accepted as fact – Despite them simply being his opinions. Fans of Seth heard what he said and then looked for things that would support ... more info 03/29/2002 What Seth Godin and Eminem Have In Common: How to Defeat the ... In case you missed the Seth Godin reference in Monday's post on Eminem, today we are going to talk about the lizard brain. Both Seth and Eminem have o. more info 04/28/2002 One talk I recommend to watch, Seth Godin - lodge28's posterous About 3 years I came across TED talks and one of the first videos I watched was a presentation by Seth Godin. This video changed the way I looked at businesses and how I approach and work with people. I truly recommend you watch the ... more info 09/27/2001 Summer Spotlight: Seth Godin speaks in Hyderabad « Acumen Fund Blog Prior to the lecture, I'd never heard of Seth Godin before. It was only after I googled his name that I discovered how much I'd really fallen behind on the latest in marketing and sales literature. Seth Godin was a best-selling author, ... more info 12/29/2001 Netizen: Seth Godin On Failure I just read a whole bunch of blog posts by Seth Godin. He casually calls himself the best business blogger in the world and I believe him. I once emailed him (and he emailed me back; that does not make me special, he emails everyone ... more info 06/28/2000 Paperback Kindle Steve Jobs reports today that Apple is selling an iPad every three seconds. This is a pretty urgent moment for my friends on the Kindle team, so here are some bonus thoughts on pricing, business models and competition: ... more info 12/28/2001 Seth's Blog: 15% changes everything When a newspaper loses 15% of its readers or 15% of its advertisers, it goes out of business. There are still people who want to read it, still people who want to advertise, but it's gone. When a technology company... more info 02/27/2002 “Art is Never Defect-Free� — Seth Godin | Absorb the Web This article, with title "“Art is Never Defect-Free� — Seth Godin", has been written by Dianna Huff and is pulled via RSS from the site "dhcommunications.com" with URL http://www.dhcommunications.com. Powered by WordPress | Designed by ... more info 02/27/2002 “Art is Never Defect-Free� — Seth Godin | In his book, Linchpin, Seth Godin writes: Read someone's resume, and discover twenty years of extraordinary exploits and one typo. Which are you going to mention first? We are hired for perfect, we measure for perfect, and we reward for ... more info 10/30/2001 Seth Godin: Get It Right For 10 People - hypebot (UPDATED) Don't Go For The Masses, Go Direct To Fan Major labels are mass marketing power giants; it's what they do. Before the advent of the social web, they were the only way to reach the masses. Due to their... more info 04/29/2002 How To Make Any Website Better - The Big Red Fez by Seth Godin ... Janmck Hilado Ventures - Learn To Make Money With Janmck Hilado: How To Make Any Website Better - The Big Red Fez by Seth Godin, Learn How To Make Money With Janmck Hilado Through His Online Business Ventures, Internet Marketing, ... more info 05/29/2002 malcolm is wrong i've never written those three words before, but he's never disagreed with chris anderson before, so there you go. free is the name of chris's new book, and it's going to be wildly misunderstood and widely argued about. ... more info 02/25/2002 Seth's Blog: Validation is overrated If you're waiting for a boss or an editor or a college to tell you that you do good work, you're handing over too much power to someone who doesn't care nearly as much as you do. We spend a... more info 12/30/2000 Seth's Blog: Two kinds of schooling Type 1. You can take a class where you learn technique, facts and procedures. Type 2. You can take a class where you learn to see, learn to lead and learn to solve interesting problems. The first type of teaching... more info 07/28/2001 Boston Linchpins Reflect on Seth Godin — AriWriter Seth Godin spoke to 450 people in Boston in June 2010. Here are reflections from some of the people who organized the event. more info 04/28/2002 The coming melt-down in higher education (as seen by a marketer) For 400 years, higher education in the US has been on a roll. From Harvard asking Galileo to be a guest professor in the 1600s to millions tuning in to watch a team of unpaid athletes play another team of unpaid athletes in some college ... more info 11/29/2001 Linchpins are everywhere (raise the flag) Here's a simple, fast and free way to find other Seth fans in your community. Meet other people who talk about this blog, read the books and want to make an impact on the universe. Find people who ship. This one-time worldwide meetup ... more info 06/28/2001 Thoughts by Linchpin Seth Godin — AriWriter Here is an email interview with Seth Godin about his latest book, “Linchpin,� and his thoughts on writing, criticism, and tools of the trade. more info 01/28/2001 What Matters Now: get the free ebook [Update! Now available in a print edition, all proceeds to Room to Read. Thanks Bernie!] Now, more than ever, we need to shake things up. Newauthors. Now, more than ever, we need a different way of thinking, a useful way to focus and ... more info 12/28/2001 Seth's Blog: Simple five step plan for just about everyone and ... The number of people you need to ask for permission keeps going down:1. Go, make something happen. 2. Do work you're proud of. 3. Treat people with respect. 4. Make big promises and keep them. 5. Ship it out the... more info 09/29/2000 Seth's Blog: It's not my birthday Not any more. Some of you may have discovered that today is supposed to be my birthday. No longer. I've never really liked birthday hoopla, especially mine, so I've given my birthday to Scott and the folks at Charity:water. If... more info 10/29/2000 Seth Godin on how schools teach kids to aim low and wait for ... I agree wholeheartedly with the sentiments Seth Godin expresses about the "scam" of higher education. Yet, as a business professor who teaches large lecture courses, I know that unless and until people stop "buying" into the scam, ... more info 06/28/2001 It's Seth Godin Week Here in DC It's Seth Godin Week Here in DC. Here's why: Seth Godin is coming to town for a rare live seminar in DC on July 22, 2010. And his army of local fans is rumbling and ready. I'm hosting a Midsummer Madness edition of Sweets and Tweets ... more info 08/28/2001 Seth's Blog: A sad truth about most traditional b2b marketing "People who don't care, selling products to people who care less." I was at a conference recently where the senior executives spent the entire day talking about profits, market share and growth... they never once mentioned that the ... more info 02/27/2002 Seth Godin becomes the TOPIC… again! « MagicBrad Blog Seth Godin becomes the TOPIC… again! July 27, 2010. Posted by magicbrad in Events, Marketing. trackback. I went to a business owners breakfast this morning at the AAA in St. Louis Park, MN. The topic was on “blogging�. ... more info 07/29/2001 Seth Godin's Insubordinate « 800 CEO Read Writing of Shepard Fairey, Seth writes “When you do a personal act, a human act, and change someone else for the better, then you're an artist.� Seth Godin is an artist. His 50th birthday was earlier this month. ... more info 05/28/2000 Seth's Blog: Betting on smarter (or betting on dumber) Marketers fall into one of two categories: A few benefit when they make their customers smarter. The more the people they sell to know, the more informed, inquisitive, free-thinking and alert they are, the better they do. more info 02/25/2001 Seth's Blog: Who do you work for? (And who works for you?) I always took the position that my boss (when I had a job) worked for me. My job was to do the thing I was hired to do, and my boss had assets that could help me do the job... more info 08/28/2000 Hourly work vs. linchpin work There's a gulf between hourly work and linchpin work. You should pay people by the hour when there are available substitutes. When you rely on freelancers you can put a value on their time based on what the market is paying. ... more info 09/29/2001 4 Lessons from Seth Godin | The Buzz by Mike Schaffer I recently attended the Washington, DC, stop of Seth Godin's 2010 Road Trip. For those who don't know, Seth is widely-recognized as one of the top. more info 03/30/2001 Seth Godin Hits the Road | ReadysetDC Iconic to entrepreneurs and dreamers alike, Seth Godin, author best selling books such as, Purple Cow and Tribes, will visit DC this coming Thursday. Regarded as a marketing guru, entrepreneur, speaker and idea spreading genius, ... more info 02/27/2000 Seth's Blog: The non-optimized life When you measure an activity, you can improve it. Computers make it easy to optimize just about every portion of your life. Surely, you can optimize a website or a blog for traffic. You can optimize ads to make them... more info 10/30/2001 Seth's Blog: A car is not merely a faster horse And email is not a faster fax. And online project management is not a bigger whiteboard. And Facebook is not an electronic rolodex. Play a new game, not the older game but faster. more info 02/27/2000 Seth's Blog: Surely not everyone Yes, the cards are unfairly stacked against too many people. Yes, there's too many barriers and not enough support. But no, your ability to create and contribute isn't determined at birth. It's a choice. Posted by Seth Godin on June 03, ... more info 04/29/2000 Seth's Blog: What's the point? An idea turns into a meeting and then it turns into a project. People get brought along, there's free donuts, there's a whiteboard and even a conference call. It feels like you're doing the work, but at some point, hopefully,... more info 07/30/2001 Book Review: "Linchpin" by Seth Godin | The Crossing of Marketing ... Kindle Edition This is the first book I purchased using Amazonâ ™s Kindle for PC application. My first impression is: I really like it. Kindle for PC... more info 05/30/2000 Seth Godin: What's The Point? - PSFK Are you doing work worth doing, or are you just doing your job? more info 03/29/2001 Seth's Blog: Goodbye to the office Factories used to be arranged in a straight line. That's because there was one steam engine, and it turned a shaft. All the machines were set up along the shaft, with a belt giving each of them power. The office... more info 04/27/2002 "We Do What Others Won't - Which Allows You To Accomplish What ... I am a subscriber to Seth Godin's Blog - http://sethgodin.typepad.com/ - and receive daily updates from him. The blog article below – “The power of sync� - struck me as a real-life analogy to what we in network marketing call “momentum� ... more info 04/27/2000 Seth's Blog: Consumer debt is not your friend Here's a simple MBA lesson: borrow money to buy things that go up in value. Borrow money if it improves your productivity and makes you more money. Leverage multiplies the power of your business because with leverage, every dollar you. more info 11/27/2001 Seth's Blog: You're already self employed When are you going to start acting like it? The idea that you are a faceless cog in a benevolent system that cares about you and can't tell particularly whether you are worth a day's pay or not, is, like... more info 11/29/2001 J R Snyder Jr: Seth Godin on Education Failure of our education model... Seth Godin discusses with Lee Stranahan how our public schools were designed to do two things: 1. Train people to become compliant factory workers, sit in straight rows, do what they're told, ... more info 06/29/2000 Seth Godin On Payola & Music Marketing - hypebot Marketer Seth Godin published this interesting insight today on his blog: "For 20 years, the Billboard charts were easy to manipulate. By paying radio stations and some retailers, record labels could push an act to the top 40, ... more info 08/29/2001 Seth Godin Dishes on Direct Marketing Vs. Mass Marketing ... In a recent post from Seth Godin, the influential author and speaker divulges a main difference between mass marketers and direct marketers: the process they follow in creating and scaling their message to reach their audiences. ... more info 01/30/2002 Seth Godin on publishing - George Walkley's posterous Seth Godin on publishing. "It's paper that makes the book industry what it is. As soon as you remove paper from the equation, the costs change, the timing changes, the barriers to entry change, the risk changes. ... more info 07/29/2000 Seth's Blog: Updates Over the last few months, I've tried experimenting with leveraged ways to teach and engage, and I thought it would be worth doing a recap. The short version: digital tools make it easier than ever to create events and experiences... more info 03/29/2001 Seth Godin: Failure Hierarchy - Learfield Most of the stuff I read is far better than I could ever write. So I hope I can get a "hall pass" from you for just cutting and pasting things here that I read on occasion and want to share. Seth Godin is constantly challenging ... more info 01/29/2000 Summer Reading Picks From Dan Pink, Seth Godin, Eliot Spitzer, and ... Seth Godin--entrepreneur, blogger, and big-picture thinker of the first order--urges people to read (or re-read) two classics of the genre by Neal Stephenson, Snow Crash and The Diamond Age. Ender. Software entrepreneur Jim Lavoie, ... more info 07/30/2000 Seth's Blog: Low esteem and the factory If you want to hire people to do a job, to be cogs in the system and to do what they're told, you might want to focus on people who don't think very highly of themselves. People with low self... more info 04/29/2002 Seth Godin: Validation Is Overrated - PSFK If you're waiting for a boss or an editor or a college to tell you that you do good work, you're handing over too much power to someone who doesn't care nearly as much as you do. more info 11/29/2001 J R Snyder Jr: Seth Godin "We All Live in Detroit Now" Seth Godin "We All Live in Detroit Now". Everyone has access to state of the art information... If you're going to succeed, you're going to succeed because you do great work... "If they can write it down in a manual, it's not a job you ... more info 09/28/2001 Summer Reading Picks from Dan Pink, Seth Godin, Eliot Spitzer, and ... Seth Godin — entrepreneur, blogger, and big-picture thinker of the first order — urges people to read (or re-read) two classics of the genre by Neal Stephenson, Snow Crash and The Diamond Age. Software entrepreneur Jim Lavoie, ... more info 04/29/2002 BookEnds, LLC — A Literary Agency: Spending Money to Make Money I've always been a huge fan of Seth Godin, and now that I finally got my act together to follow him on Twitter I can guarantee that many future blog posts are going to be inspired by his words of wisdom. If you've never read Seth Godin, ... more info 05/30/2002 Seth's Blog: But what have you shipped? Yes, I know you're a master of the web, that you've visited every website written in English, that you've been going to SXSW for ten years, that you were one of the first bloggers, you used Foursquare before it was... more info 06/28/2001 Marketing expert, Seth Godin on publishing in the digital age ... Marketing expert, Seth Godin on publishing in the digital age: Click to listen · or Download mp3. “In May, I did a talk for the Independent Book Publishers (site). The link above gives you a free and slightly abridged recording of the ... more info 12/28/1999 Seth's Blog: The 200 slide solution The next time you find yourself on the hook for a 40 minute presentation (with slides!) consider, at least for a moment, a radical idea: A slide every 12 seconds. 200 slides in all. You're used to putting three or... more info 02/26/2001 Information about information The first revolution hit when people who made stuff started to discover that information was often as valuable as the stuff itself. Knowing where something was or how it performed or how it interacted with you can be worth more than the ... more info 01/28/2002 Seth-Godin wrote a new blog post: Getting unstuck: solving the ... Seth-Godin wrote a new blog post: Getting unstuck: solving the perfect problem The only problems you have left are the perfect ones. The imperfect ones, the ones with a clearly evident solution, well, if they were important, ... more info 06/27/2000 Book recommendations from Dan Pink, Seth Godin, and more - Holy Kaw! Seth Godin's pick: The Diamond Age by Neal Stephenson; Jim Lavoie's pick: Ender's Game by Orson Scott Card; Guy Kawasaki's pick: If You Want to Write by Brenda Ueland. Full story and list at Fast Company. Learn from the best. ... more info 11/29/2001 Seth Godin: Archetypes At Work - PSFK What are you, what do you want to be? When you're being your best self at your job, what are you doing? more info 10/29/2001 'Ads Are The New Tip Jar' - By Seth Godin | Agile Software ... Seth Godin is one of the most famous bloggers around and has authored numerous books on the subject of marketing. I just ran into this old post of his, 'Ads are the new tip jar'. It's an interesting, but controversial concept. ... more info 01/29/2000 In Bed With Seth Godin I normally prefer men with hair but I've spent a lot of time over the last two weeks snuggled up in bed with a man who's instantly recogniseable by his balding pate: Seth Godin. We're both married to other people. more info 07/29/2001 Unleashing the Ideavirus by Seth Godin, a video book review This is a video book review of Seth Godin's Unleashing the Ideavirus. This is the best book that I have read recently. I would wholeheartedly recommend it to marketing students, hopeful entrepreneurs, and marketing managers. ... more info 01/30/2001 Seth Godin gives his birthday to charity: water From Andy Sernovitz's Damn, I Wish I'd Thought of That!: How Seth Godin is using his 50th birthday to make the world a better place. more info 01/30/2002 Quid pro quo (santa math) Walk up to the falafel stand and hand the guy $3. He hands you a falafel, no onions. This for that. Something for something. The time between surrendering the money and getting the sandwich is tiny. You gave him something, ... more info 03/30/2000 But you're not saying anything Forests-at-risk09 And this is the problem with just about every lame speech, every overlooked memo, every worthless bit of boilerplate foisted on the world: you write and write and talk and talk and bullet and bullet but no, ... more info 05/30/2001 8 Transformational Leadership Lessons From Seth Godin Today in Boston author and speaker Seth Godin took the stage The event was part of a tour to promote his new book Linchpin Several members of the Hu. more info 09/29/2000 Seth Godin on the tribes we lead - digital Transfer - Digital ... Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. ... more info 10/29/2000 Seth's Blog: Fear of shipping Shipping is fraught with risk and danger. Every time you raise your hand, send an email, launch a product or make a suggestion, you're exposing yourself to criticism. Not just criticism, but the negative consequences that come with ... more info 02/27/2001 Dissecting Seth Godin's Sales Letter Seth Godin is a thought-leader in the world of marketing. He has a couple seminar sessions coming up and I found it really interesting on how the page providing all the details for these seminars is written. Here's how I. more info 04/29/2002 Kerascene Digital Music News Linchpin: Are You Indispensable? by Seth Godin - In my humble opinion the most important book on this list. It should be required reading for every senior in High School. I'm not going to say much more about it and will just hope my ... more info 12/30/2000 Seth's Blog: Hope and the magic lottery Entrepreneurial hope is essential. It gets us over the hump and through the dip. There's a variety of this hope, though, that's far more damaging than helpful. This is the hope of the magic lottery ticket. A fledgling entrepreneur ... more info 08/30/2001 WK Book Club – Purple Cow by Seth Godin | WealthyKnowledge.com As you know, Wealthy Knowledge embraces the hustle and entrepreneurship. This is a very Wealthy book for everyone trying to market anything. Seth Godin is a world renowned marketer responsible for driving billions of dollars in sales. ... more info 02/27/2002 Seth Godin on Radio's Future – The Complete Mark Ramsey Interview ... Seth Godin is the author of a terrific new book called The Dip , a little book that teaches you “when to quit and when to stick.� Seth is an icon among marketers thanks to his previous bestsellers like Purple Cow and Permission ... more info 01/29/2001 Seth Godin Live Deal of the Day | Groupon Washington DC Seth Godin has revolutionized marketing with his innovative approach to communication and community. He currently authors one of the most popular marketing blogs in the world, and is the founder of Squidoo and a former vice president of ... more info 03/29/2001 Driveby culture and the endless search for wow The net has spawned two new ways to create and consume culture. The first is the wide-open door for amateurs to create. This is blogging and online art, wikipedia and the maker movement. These guys get a lot of press, and deservedly so, ... more info 12/28/2001 Seth-Godin wrote a new blog post: 15% changes everything Seth-Godin wrote a new blog post: 15% changes everything When a newspaper loses 15% of its readers or 15% of its advertisers, it goes out of business. There are still people who want to read it, still people who want to advertise, ... more info 01/29/2001 Trying to please Who is your marketing or your product or your effort trying to please? Every campaign that I've ever seen fail has failed for precisely the same reason: it pleases the wrong person. Think about it... it wouldn't have launched if it ... more info 03/29/2002 Seth's Blog: We're the same, we're the same, we're... Take a look at just about any industry with many competitors--colleges, hotels, sedans, accounting firms (especially accounting firms)... The websites bend over backwards to be just like all the others. You can't identify one hotel ... more info 07/29/2001 Seth Godin talks about the new dynamics of book publishing ... Get a link to Seth Godin's blog and the audio of his talk to the Independent Book Publishers. more info 03/29/2002 Seth Godin: Do You Have The Right To Be Heard? - PSFK I'm not talking about the ability to be heard... we solved that problem a few years ago. It used to be logistically impossible to make it easy for the masses to speak up and to sort and respond to the feedback. Now, though, that part is ... more info 09/29/2000 guy #3 paul just sent over this video of a dance tribe forming spontaneously at a music festival. my favorite part happens just before the first minute mark. that's when guy #3 joins the group. before him, it was just a crazy dancing guy and ... more info 12/30/2000 Seth Godin: Summarizing Public Education in 4 1/2 Minutes ... Seth Godin: Summarizing Public Education in 4 1/2 Minutes. Seth Godin doing what he does best: Explaining things clearly and simply. H/T Weblogg-ed. Possibly related posts: (automatically generated) ... more info 12/28/2000 All you need to know... is that it's possible. Mike sent me a great story about an ultra-lightweight backpacker: "Wolf was carrying a super-small pack which weighed 14 pounds including food and water. When asked how he got his pack weight so low, ... more info 02/25/2001 Seth's Blog: Benefit event/help wanted in Hyderabad, India Many of this blog's readers live in India, but I've never been able to do a live event there. Today I'm excited to announce that I'm doing a benefit for Acumen Fund on July 7 in Hyderabad India. All proceeds... more info 12/29/1999 Seth's Blog: Is this noise inside my head bothering you? Not just my head, but your customer's head and yes... yours. Everyone has multiple conversations and priorities going on, competing agendas that come into play every time we make a choice about doing, buying, creating or interacting. more info 01/29/2000 Free inspiration and insight The Lemonade movie is so professional, engaging and inspiring that you've probably already seen it. If not, here it is. Todd Sattersten has written a free ebook about pricing that's well worth the time it takes to review. ... more info 09/28/2000 The reason social media is so difficult for most organizations It's a process, not an event. Dating is a process. So is losing weight, being a public company and building a brand. On the other hand, putting up a trade show booth is an event. So are going public and having surgery. ... more info 03/29/2002 What Do You Want to Know about Becoming a Linchpin? | Lateral Action I remember walking down the street, wanting to write Seth Godin an email explaining that there's no such thing as being “indispensable�. The concepts in his book only seem to work if you're boss also subscribes to the same logical ... more info 08/30/2000 Seth's Blog: Where do you find good ideas? Do you often find ideas that change everything in a windowless conference room, with bottled water on the side table and a circle of critics and skeptics wearing suits looking at you as the clock ticks down to the 60... more info 02/27/2001 Blogging Innovation » Seth Godin Interview (World Innovation Forum) Seth Godin Interview (World Innovation Forum) I had the opportunity to interview Seth Godin, author of “Linchpin�, “Purple Cow�, “Tribes� and nine other books, at the World Innovation Forum 2010 in New York, NY. On stage, Seth Godin ... more info 02/26/2001 Inspired By Seth Godin: Extracting the REALLY BIG IMPORTANT ... In which Kamy Wicoff finds inspiration in the blog-musings of Seth Godin, also known as the Deepak Chopra of marketing, the Seinfeld of the Internet (as in, some people support innovators, some people try to shoot them down, what's the ... more info 06/27/2001 Self marketing might be the most important kind What story do you tell yourself about yourself? I know that marketers tell stories. We tell them to clients, prospects, bosses, suppliers, partners and voters. If the stories resonate and spread and seduce, then we succeed. ... more info

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